April 26, 2025
Why Your Strategy for Pricing Online Courses Matters
Pricing your online course can feel like selling air. Get it wrong, and you're leaving money on the table. Get it right, and you build a way to share your expertise and genuinely help people. But how do you determine the right price? The optimal point depends heavily on your audience, the specific results your course delivers, its depth and format, and your conviction about the value you provide.